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This store has earned the following certifications.
MAGICLIFT TECHNOLOGY Lift, shape, and support without wires using our innovative MagicLift technology. This band effectively contour and reshape your figure for a perfect fit.
SUPPORT Experience enhanced support with our contoured cups. These cups provide both coverage and comfort, ensuring your bust stays in place throughout the day.
COMFORT Enjoy unparalleled comfort with our wide, cushioned straps. Designed to ease pressure and relieve shoulder strain, these straps enhance your wearing experience and promote all-day comfort.
CUSTOM FIT Crafted with you in mind, our bras feature a hook-and-eye closure with 3 columns and 3 rows. This design allows for precise adjustments, ensuring a custom-fit every time you wear them.
DESIGNED IN NEW YORK SINCE 1921 With over 100 years of experience crafting bras for curvy women, we take pride in delivering quality and comfort. Our commitment to excellence continues to shape our designs and improve the lives of women around the world.